Nouveau LVL lash lift LVL straightens your natural eyelashes at the root, so unlike a traditional lash perm it creates the effect of longer, lifted lashes. They’ll stay that way for six to eight weeks, the results are immediate, plus the added lash tint creates a mascara-type effect so you are always ready to go. Our gentle product formulations are carefully manufactured and tested to prevent any damage to your natural lashes.